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A COLLABORATIVE ORGANIZATION

In Deauville's mission is no longer just to deliver information to people who are already with us. From now on, we must conquer, seduce, bring in, make people love our territory, build loyalty. And for that to acquire new skills, to install a new organization.
For in Deauville, the best organization is that of working in synergy, both internally and externally: talking, exchanging, imagining, implementing together. The structure needs a flexible transversal organization adapted to our challenges.

INTERNALLY, THE PRINCIPLES RETAINED
The tourist offices are followed by a new structure:
A territorial tourist reception service organized with its tourist information offices.
Transversal services totally dedicated to the development, enhancement and promotion of the territory: international promotion, animation, marketing and communication.
Cross-functional services to pool our resources: accounting, human resources, IT, etc.

EXTERNALLY, NEW PRINCIPLES OF COLLABORATION WITH INDEAUVILLE PARTNERS AND MEMBERS
The external are tourism operators, accommodation providers, restaurateurs, traders, associations that organize events,… all those who, directly or indirectly, have a link with what makes Deauville lively and attractive. In Deauville carries out its territory marketing work in concert with all those who want to get involved. Working groups by sector allow us to reflect on our action plans to be carried out; regular meetings to share between professionals.

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