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Probably the most photographed in the world, the Deauville parasol is not for sale anywhere. Each year, he comes out of workshops in the city which manufactures them, repairs them, pampers them for rent from April to September.

© Béatrice Augier
© City of Deauville

Deauville implanted parasols from 1875 on its beach. Over the years, it changes. Abandonment of stripes in the 1930s, successive codifications from the post-war period to the 1960s, with a single diameter, fringes, wooden end caps, its colors and this very particular way of tying the skirts of these, when the parasol is folded up and is planted in the sand. Colorful and photogenic, isolated, aligned, in silhouette, or close-up, the parasol in Deauville has seduced for over a century all the artists who have transcribed or photographed its beach: Fernand Léger, Kees van Dongen, André Hambourg, James Rassiat, Emeric Feher, John Batho, Massimo Vitali… Through a multitude of variations, it has become a visual element whose silhouette and colors symbolize the city.

It was in 1977 that John Batho photographed his first Deauville parasols at a time when black and white dominated the photographic production exhibited in museums. He is then in full search and in search of "places of colors". The beach of Deauville is essential.

“Photographing these parasols, their shapes and their colors is trying to restore how the architecture of color is organized in space. It is to construct rhythms of colors and share them in a joyful fashion, by rediscovering the same spontaneity that a box of paint spilled on the beach would arouse ”.

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